Think about the last unified communications conference you went to?

Did it feel a bit samey?

The same vendors, the same format. Maybe even the same speakers?

Sure, a lot of those vendors and those speakers deserve to be there and do a great job. You want access to the latest and greatest, after all.

But isn’t there more you could be getting from unified communications conferences?

We think there is.

And we think “more” starts with connections-first.

A new side to conference networking

This doesn’t mean booking meetings with vendors so they can try and sell you something.

As table stakes, users and partners should be able to connect with vendors and peers to discuss what they want.

And by they, we mean you.

David Danto, Director of UC Strategy at Poly-HP, says as much:

“The jewels of the collaboration industry have always been the opportunities where peers and vendors can connect and share experiences.”

So how do you take the outdated conference format and turn it into something great?

UCX USA is connections-first

Have you ever felt like every vendor is out to scan your badge—but that’s it?

Wouldn’t it be great if you went to your next unified communications conference and came away having met the people you need to speak with?

If you’re in the market for a specific middleware integration or the best AV equipment for your conference room, how about being paired with them like a matchmaking system?

Pretty neat, huh?

It’s the coming together of vendors and users that we have the biggest focus on at UCX USA.

Zeus Kerravala, Founder and Principal Analyst at ZK Research, says this is important to keep pace with the unified communications industry.

“Communications is a rapidly changing industry. A show like UCX USA will bring buyers and vendors together and help accelerate adoption of new features and functions. And that’s good for everyone.”

 

UCX USA provides a platform for manufacturers, business leaders, startups, tech companies, investors, media, and analysts to learn, network, collaborate, and evolve.

Our goal is to create unparalleled peer-to-peer networking. 

We want you to speak to other people going through the same transformations, juggling the same tasks, and refreshing the same technology.

Abdul Chaudri, Director of Strategic Accounts & Building Infrastructure Americas at Biamp, thinks UCX USA is the place to do exactly this.

“This event provides a perfect window for customers, manufacturers, and technology specialists to come together and help shape a workplace reality of the future.”

Your old favorites, reinvented

The standard conference format is tired.

David Chase, VP & Head of Marketing at Workboard, posted this on LinkedIn after coming away from a trade show feeling underwhelmed…

“Trade shows need a new lease of life. People want to learn. The future lies with providing attendees an experience they can’t get online. This means networking with great speakers after talks.”

David also mentioned the dated model of “walking around the show floor and seeing hundreds of booths with salespeople just…sat there.”

Throw in the wasted swag (and wasted investment) and neither attendees nor exhibitors come away with a sense of achievement.  

So what are we doing about it at UCX USA?

Here’s what to expect at our unified communications conference

Let’s throw some numbers at you...

• 50+ high-quality session speakers that you’ll get access to after their talks

• 40+ cherry-picked vendors exhibiting on the show floor

• A commitment to booking 500 peer-to-peer meetings

• Representation from over 600 companies

It’s not a free-for-all.

You won’t end the day with nothing to show other than tired feet.

How can we be sure of this?

We’ve put together a killer unified comms advisory board with the most diverse range of end user, speakers, and vendors we’ve ever seen.

You’ll find unified comms influencers like Blair Pleasant and Dave Michels. But you’ll also find people like you: network administrators, program managers, and CIOs.

It’s been crafted this way to make sure we hear from the people who’ve:

• Traipsed the show floor and come away underwhelmed

• Provided written coverage of what’s hot and what’s not

• Had to convince their boss they could attend

• Exhibited at hundreds of trade shows

• Seen success for everyone involved

UCX USA is connections-first. Because that’s what you’ve told us you want. 

We can’t wait to see you in Austin on September 13th 2023.

Still not 100% sure you want to attend? That’s fine too.

But do make sure you join our mailing list for a sneak preview as we get closer to September 👌